ANDREW WINTON
“Taking a step back from it all, what Saks asks American Christmas to do is insane. Every year for the holidays, Saks mounts a massive, 8-story tall light show on the façade of a 100-year-old building in the middle of what may be the busiest place on earth during the holidays—the Saks flagship store on Fifth Avenue, right across the street from Rockefeller Center. Oh, and we can only work in the middle of the night, with no scaffolding to facilitate the installation.And somehow, working with the incredible team at American stage of the process, from ideation to value engineering to installation. They understand nuance, visual impact, and risk tolerance, and they've earned an incredible level of trust across many levels of the Saks organization, from security to Public Relations. Setbacks are invariably met with innovative solutions from people who really really care about creating something extraordinary. These are true world-class experts—not just at installing high-profile projects, but in balancing the art, the engineering and the cost of a one-of-a-kind spectacle. The only way you get through this kind of high-pressure installation is with a partner that brings dedication, ingenuity and a real love for the work. You could spend years looking for that kind of partner. Or you could just work with American Christmas.”